Healthy Shopping

People expect more health benfits from products and services, including from their schools, teachers, and neighborhoods.

Real World Application

People make their own worlds
Extending the trend toward choice and customization in everything from media and appliances to food, health, and education, people are becoming more active participants in creating their own worlds, whether it means do-it-yourself home projects, peer-to-peer media exchanges, or open-source collaboration. The result: a much more personalized world.